57% of Customers are not very likely to use a business that doesn’t respond to any reviews at all.

Quick Takeaways

  • AI may help people discover a business, but it rarely earns trust by itself.
  • Customers still check Google, reviews, photos, websites, and business listings before deciding.
  • Your website and trust signals need to support what people find in AI search.
  • The goal is still simple: be seen, be trusted, and be chosen.