
Category: Hospitality Marketing


Expedia TravelAds Case Study: How Smart Paid Media Strategy Drove 28% More Hotel Revenue
See how we helped a hotel grow revenue by 28% with no extra spend. Smarter TravelAds strategy, real results — lessons you can apply today.

What to Look for When Hiring a Hotel Marketing Task Force
A hotel marketing task force can be a game-changer during leadership gaps, rebranding, or aggressive revenue pushes. This 11-step checklist will help you hire the right team to protect brand standards, boost bookings, and deliver measurable results.

How to Improve Your TripAdvisor Ranking: Reputation Marketing Strategies That Work
Want to improve your TripAdvisor ranking and attract more guests? Learn the key drivers of ranking and how to use reputation marketing to rise to the top.

Comp Set Tunnel Vision: The Hidden Threat to Hotel Marketing Success
Hotels that only focus on their STR comp set may miss the properties winning visibility, reviews, traffic, and bookings online.

Beyond the Booking Engine: Redefining Revenue Management for Digital Age
Revenue management doesn’t start at the booking engine. Learn how aligning digital marketing with revenue strategy can boost visibility, trust, and direct bookings.